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NFL star Tom Brady to launch an NFT platform

Updated: Jul 25, 2024
Published: Apr 7, 2021
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The NFT space is attracting celebrities and stars from various industries.  In recent months, we have seen artists, musicians, and media companies enter the nonfungible token space. American football has now joined the party after NFL star Tom Brady announced he is launching an NFT platform.

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Tom Brady set to launch an NFT platform

The seven-time Super Bowl champion Tom Brady has revealed that he will launch an NFT platform this spring. The platform would be called Autograph and will provide an avenue for some of the biggest names in sports, entertainment, fashion and pop culture to display their work.

CNN reported yesterday that the Autograph would also produce NFTs featuring the NFL star. Dillon Rosenblatt, co-founder and CEO, is excited about this latest development. He told the media outlet that "Autograph will bring together some of the world's most iconic names and brands with best in class digital artists to ideate, create and launch NFTs and ground-breaking experiences to a community of fans and collectors."

NFTs are unique digital tokens linked to digital content. The NFT tokens are based on blockchain technology and prove the authenticity and ownership of digital contents. Autograph intends to take NFTs mainstream by introducing a "360-degree" platform, where users can create, market, purchase, and exchange NFTs.

Autograph to be headed by high-end executives

The NFT platform is set to have top-notch executives and a management team. Brady and entrepreneur Richard Rosenblatt would be the platform's co-chairs. The advisory team includes Apple SVP Eddy Cue, Lionsgate CEO Jon Feltheimer, Live Nation Entertainment CEO Michael Rapino, and others.

Autograph intends to revolutionize the NFT industry. The company wrote that "We're extending the idea of an autograph to the digital world. Our proprietary autographing system will connect icons to NFT holders in a customizable and experiential fashion."

NFTs have received massive attention from celebrities and media coverage in recent months. Popular celebrities like The Weeknd have ventured into the market, while companies such as DC Comics, Forbes, and Playboy have all made their intentions clear about entering the market.

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