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DOGE: The Internet's Meme Currency of Choice

Published: Dec 9, 2024
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So, here we are — Donald Trump’s back in the White House, and Elon Musk is out there ruling his platform X like it’s his personal meme machine, blasting viral content faster than we can keep up. And now, in the biggest plot twist of all, Musk is heading up the brand-new Department of Government Efficiency (a.k.a. D.O.G.E)—yep, DOGE, as in DOGEcoin, the $60b meme. You can’t make this stuff up.

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With the Trump x Musk power duo in play, our memecoin supercycle thesis just went from “it is happening, and it’s here” to “we are still early, and we're going so much higher.” Memes are officially on the rise, and we’re more bullish on them than ever. 

So, let’s rewind and give credit where it’s due—to the OG meme that kicked off this whole wild ride. Bow down to the OG, the legend, the DOGE.

Disclaimer: This is not financial or investment advice. You are responsible for any capital-related decisions you make, and only you are accountable for the results.


The king of memes: DOGEcoin

It all started in 2013 when two software engineers, Billy Markus and Jackson Palmer, decided that the crypto world could use a little humour. With Bitcoin soaring and crypto talk getting serious, they figured—why not make a coin based on a meme? And thus, DOGE was born, inspired by that iconic Shiba Inu dog with the endless captions of “wow, many coins, so crypto, very wow.” It was intended as a joke, a lighthearted jab at the seriousness of crypto at that time. Little did they know, they’d accidentally stumbled onto a cultural phenomenon.

1. Illustration of a Dogecoin coin with a Shiba Inu dog, featuring playful text symbolizing cryptocurrencys meme culture.

DOGE’s charm was undeniable. It wasn’t trying to be the next Bitcoin or Ethereum; it was just DOGE, a coin for laughs and for community vibes. That vibe drew in fans, especially on Reddit, who used DOGE to tip and support causes around the world. From funding clean water wells in Kenya in 2014 to the #TeamSeas initiative in 2021—and countless worthwhile causes in between — DOGE has helped bring a little light to the world

DOGE’s role in the memeconomy

As the OG meme coin, DOGE has a special place in the emerging memeconomy. Its success inspired a whole wave of memecoins, from Shiba Inu to Dogwifhat and beyond. And with the recent Trump x Musk era giving memes a place in the mainstream, DOGE isn’t just leading a memecoin movement; it’s pioneering a whole new asset class based on internet culture and community vibes.

2. Chart depicting Bitcoins price history alongside the timeline of popular memecoin launches from 2013 to 2025.

 

However, let’s not forget that DOGE was actually set up as a currency of the internet and its role in Web3 is expanding. As Musk flirts with the idea of turning X into a super-app where you can pay, post, and play, DOGE might just become the currency of choice for microtransactions, tips, and digital rewards. 

We all remember that Musk temporarily replaced its X logo with the Doge meme, leading to massive speculation around Doge being the currency of X. To add further fuel, Elon suggested numerous times that Doge is better suited to be a transactional currency compared to Bitcoin, which is widely considered to be a store of value. So, while it started as a joke, DOGE was designed to be internet currency.

Tokenomics

Its tokenomics fit best as a transactional currency. While most cryptos aim for scarcity, DOGE is out here just pumping out coins with no cap. Here’s the breakdown:
  • No max supply: Unlike Bitcoin, which has a hard cap of 21 million coins, DOGE has no limit. It started with 100 billion DOGE; however, there are now over 140 billion tokens.
  • Annual supply inflation: Every year, about 5 billion new DOGE are added to the supply chain. Since it launched, DOGE’s total supply has inflated by around 45%. Quite crazy in a fiat world where everyone wants scarcity.
  • Great to be a transactional currency: Despite the fixed issuance, the rate of inflation continuously goes down as supply increases and only 5 billion new coins are issued annually. This, obviously, isn’t great for a store of value narrative; however, as we mentioned earlier, Dogecoin can become what Bitcoin was supposed to be: a peer-to-peer currency used for payments. 

DOGE to the moon, scarce memes beyond!

The Trump x Musk team winning is the ultimate catalyst for a memecoin bull run. It’s no surprise that DOGE, the leader of the memecoin pack, has outperformed all major assets and barbell plays since the elections. This is exactly the kind of action you want to see in a memecoin supercycle.

3. Comparative performance chart of cryptocurrencies, including Dogecoin and others, showing price movements over a two-hour interval.

Musk is a living meme machine that posts about D.O.G.E. from time to time. DOGE, as a king, will lead the memecoin rally, which will lead to a repricing frenzy of the whole meme sector. 

Let’s be real: DOGE may be the king of memecoins, but it’s an inflationary king, minting 5 billion new tokens every year with no cap in sight. This endless supply makes it accessible and keeps the price in check, which works for DOGE’s community-driven vibe. But here’s the kicker: our top meme picks—WIF, POP, and SPX—are playing a different game altogether. Each has a hard cap of just 1 billion tokens, which means they’re not just memes; they’re scarce tradeable assets.

Think about it: DOGE is going to rally hard, no doubt. But when the memecoin frenzy heats up, what happens to WIF, POP, and SPX that have limited supply? We’re talking serious repricing potential. As demand spikes and there are no new tokens, a supply squeeze kicks in.

So, first of all, with Trump x Musk taking the lead in the US government, you need to bullish on DOGE. And if you’re bullish on DOGE, get ready to be even more bullish on WIF, POP, and SPX. Raise those targets! We expect the memecoin market to enter the exponential phase of the cycle.


Cryptonary’s take

As we’ve been saying for the last 6-9 months, the memecoin supercycle isn’t just here—it’s accelerating at an unprecedented pace. DOGE remains the iconic king, leading the charge with its undeniable cultural significance and strong community. 

However, it’s important to note that while DOGE is great, it’s an inflationary asset, making it best suited to serve as the currency of the Internet rather than a traditional meme “asset” as we often perceive it. With 5 billion new tokens minted every year, DOGE is perfect for mass adoption and transactional use but doesn’t offer the scarcity of memes that drive explosive repricing.

That’s where WIF, POP, and SPX come in. These smaller-cap memecoins have a critical advantage: scarcity. With hard caps of just 1 billion tokens, they are positioned as highly tradable and limited-supply meme assets. As the memecoin frenzy heats up, we are confident these capped tokens are set to outpace DOGE in percentage gains, still offering asymmetric gains to those who are ready for the memecoin supercycle.

SPXWIFPOP!

Cryptonary, OUT

 

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