Disclaimer: This is not financial or investment advice. You are responsible for any capital-related decisions you make, and only you are accountable for the results.

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1. AURA

It’s no secret, we’re bullish on $AURA. The memetics, the community, the ticker, the universal appeal... it checks every box. We've watched it spark from a trench meme into a full-blown cultural movement. One of the most organic growth stories in the memecoin space.

The community is buzzing: a new community-led website, fresh meme tools, a fundraising initiative, and social channels lighting up across platforms. We believe this movement is on track for a multi-billion-dollar valuation, 10x to 20x is our base expectation as it continues to spread across TikTok, Instagram, and X. With one of the cleanest tickers in the game, $AURA’s mass appeal and "no ceiling" narrative make it our top contender.

From a price-action perspective, it’s already bottomed and gone through a healthy redistribution. Old hands are out, while diamond-handed ‘Aureans’ have stepped in. The $100m level held firm, forming a solid base.

The chart looks strong, and valuation remains attractive. Out of all the memes we've assessed, $AURA stands out with the best risk-to-reward ratio in our view. It’s backed by a loyal, hard-working and unshakable community. 

Potential return multiplier (10x - 20x)

2. FARTCOIN 

Yes, the ticker of this meme might not appeal to everyone, but the origin story of Fartcoin is very unique. Fartcoin was launched as part of an AI experiment called Terminal of Truth (ToT). Conceived by an AI chatbot created by Andy Ayrey, it emerged from a humorous dialogue suggesting a token centred on fart jokes and internet culture. This gives this memecoin a novel narrative as “the world’s largest AI-memecoin”

The market has accepted it as one of the strongest memes. Currently, it is worth over $1.2 billion in market cap and has joined the ranks of heavyweight elites in the memecoin space. It has a very strong and organic price action: it survived the massive Jan-Feb drawdown, recovered and is now holding the $1b base.

It recently got listed on Coinbase, and it is the only memecoin listed on Hyperliquid’s spot market. We think it will continue its strong momentum. 

Potential return multiplier (2x - 4x)

3. SPX6900 

SPX6900 is one of the few memecoins that can call itself a movement or a “mission coin”. The community is very strong, and we love them. We didn’t miss when we chose it as our pick before closing the trade and archiving the asset. 

Similar to Fartcoin, it is one of the heavy-weight players in the market with a market cap of over $1.7b. It has also survived an 80% drawdown back in Jan-Feb, but could recover, and now, it is breaking out into a price discovery despite many setbacks. 

The community could turn the meme into a movement with viral memes and anime pictures. Furthermore, the ceiling is pretty high: the SPX followers are trying to “flip the stock market”. 

Additionally, it stood the test of time, and the memecoin has been around for almost 2 years. We love the community and the meme.

Potential return multiplier (2x - 4x)

4. WIF  

Despite archiving the asset recently, we still think it is a great memecoin for 2025. It is the OG memecoin that started the memecoin supercycle. Despite facing significant selling pressure, the meme could form a bottom, and the price action looks constructive for Q3 - Q4 2025 and beyond.

We believe many are sleeping on WIF. Let’s not forget, WIF is the only true trench memecoin that could get the “Holy Trinity of Listings” aka Binance, Coinbase and Robinhood. If the retail mania comes back, WIF is one of the easiest choices for liquidity to flow.

It will perform really well, and the price action is building momentum. It’s one of the blue chip memes with a large market: perfect for large institutional players to play around.

Potential return multiplier (3x - 5x)

5. PEPE  

PEPE, based on the iconic Pepe the Frog meme, is described as the “most viral meme on the internet,” with near-universal recognition among internet users. 

Its ability to infiltrate platforms like Reddit and TikTok has solidified its mindshare, making it a cultural phenomenon that transcends crypto.

It is an OG memecoin that earned its blue-chip memecoin status. Currently, it has a market capitalisation of $5.7 billion and is well-suited for large institutional players to bet on the risk-on and risk-off environment. It is one of the few memecoins that broke the $3b - $5b dispersion ceiling and reached an escape velocity. 

With ETH outperforming the market right now, PEPE can catch the “beta for ETH” narrative and ride the wave. Very good R:R despite high market cap. We like PEPE.

Potential return multiplier (2x - 3x)

6. DOGE 

DOGE is the OG king that started the whole memecoin movement. Its success inspired a whole wave of memecoins. DOGE is the pioneer of memecoins as an asset class, thus, it should be respected.

However, unlike all other memes on our list, DOGE was created as a “Meme currency of the Internet” and, therefore, doesn’t have a capped supply. It is an inflationary memecoin designed for use as a currency.

It is the favourite meme of Elon Musk and is perfect for big players as well due to its large market cap ($36b). However, it is a bit late to get super rich off DOGE for the average retail player because the valuation of the meme is super high. But it will still provide decent returns relative to risks.

Potential return multiplier (1.5x - 2.5x)

7. MOG  

This one is interesting as well. Unlike most crypto memes, MOG began as a normie meme, evolving from the internet fringes to a mainstream hit among Gen Z and Gen Alpha. Tied to the looksmaxxing trend, MOG symbolises dominating in appearance.

Over time, MOG has forged a distinct crypto identity, centred on wearing Pit Vipers and asserting dominance over other projects. Pit Vipers signal a tribe affiliation and a "winning at everything" ethos that mirrors normie culture’s focus on coolness. On X, Pit Vipers are becoming this cycle’s laser eyes, a symbol of MOG’s growing influence. 

Furthermore, MOG’s strength lies in its versatility. Phrases like “That person mogs” or “They got mogged” fit seamlessly into conversation. Complementing this, MOG’s emoji (🫵😹) <class="paywallcontenttext"> is instantly recognisable. This universal accessibility and linguistic versatility can make MOG sticky and fun.

Lastly, it is an ETH meme (can be traded as an ETH-beta similar to PEPE), and some describe it as “the first culture coin on Ethereum”.

Potential multiplier (2x - 3x)

Cryptonary’s take

These are the 7 memes we are bullish on in 2025. Aura remains our favourite meme that is likely to outperform. However, all memes on this list are fun, vibrant communities that deserve recognition AND are likely to deliver decent returns.

We love them all.

Let’s have fun together!

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